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Social Media &
Brand Content Leader
Influencer Marketing
Brand Partnerships
Employee Advocacy
UGC
Sweepstakes
Let's elevate your social media!
Skillset Snap Shot
Influencer Marketing
I have spearheaded countless influencer and ambassador programs. From short-form to long-form videos, static visuals, and written content, I’ve directed it all. I continue to perfect the craft/make an artform of humanizing the brand via the influence of relatable creators.
User Generated Content
I possess extensive experience in creating cohesive and impactful UGC strategies that resonate with audiences across multiple marketing channels. The magic is in leveraging the authentic voice of the customer to ultimately drive brand engagement and revenue.
Contests & Sweepstakes
Sweepstakes management is complex so expertise in this area is key. I’ve overseen the execution of numerous legally compliant, brand-safe contests and giveaways expertly executed to drive brand awareness, traffic, and other KPIs while upholding brand reputation.
Content Marketing
As a content strategist with a passion for storytelling, my expertise has helped me lead initiatives and teams to create content that is easily discoverable, draws customers in, instills trust, and aids them in decision-making.
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